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Podcast

140 – Are you committing conversion crimes with Quinn Zeda

By James | September 29, 2021

User testing can dramatically increase your website conversions. It’s also a service that you could roll into your higher tier website maintenance plans. Quinn Zeda from Conversion Crimes joins the show for an amazing, insightful conversation on user testing.  Learn how to run tests, how to recruit testers, how to interpret the results and more. … Read more

139 – Planning websites the right way with Jo Minney

By James | September 1, 2021

This episode was going to be called “WTF is Information Architecture,” but that would have probably made you tune out. I asked my friend Jo Minney to come on the show to answer exactly that question. She has an amazing process for planning websites that I found extremely interesting. It’s a professional way to plan … Read more

138 – Hiring amazing VAs with Andy Cabasso

By James | August 25, 2021

Do you dread hiring people? It can be such a time consuming process. But in this episode, you’ll learn how to create a simple, semi-automated process that helps you find the best candidates fast. Andy Cabasso from Postaga shares his process – the strategy, places to look for candidates, and tools to use. Resources mentioned … Read more

137 – What clients look for in an agency with Foti Panagio

By James | August 18, 2021

What do clients look for in an agency? Foti from Growth Mentor joins the show for a casual chat about the good, bad and ugly experiences he’s had working with agencies. You’ll get some ideas on how you can stand out, and how to put your potential clients' mind at ease and overcome objections. This … Read more

136 – Automation for agencies with Olivia Look

By James | July 14, 2021

Automation can have a dramatic effect on your agency, especially if you find yourself overworked and underpaid. Olivia Look from The Automated Agency joins the show for a chat about tools and processes that will help your team get more done. Resources mentioned in the episode Jimmy’s automated client onboarding video Notion Coda Connect with … Read more

135 – Using creative briefs to work effectively with Leticia Rita

By James | July 7, 2021

To avoid scope creep, you have to get the creative brief process right. It also means less fighting with your client later, preserving the relationship. Leticia from Holabrief joins the show to share: The 3 types of brief What should be in a creative brief How to create a solid briefing process Resources mentioned in … Read more