Jason Swenk has coached 1000s of agencies through their journey. It’s not always clear what you need to do to get to the next level. Jason has mapped out the digital agency growth lifecycle into a 6-stage, mountain-themed journey. In this episode, you’ll learn how to work out what stage you’re at and what you need to do to get to the next level.
Jason Swenk is the agency advisor & coach that guides marketing agencies through a proven framework for growing their agency faster.
Jason has literally written the book for growing an agency from nothing to two 8 figure agencies. He is one of the most sought out advisors to agencies in the World, by showing them an 8 system framework that worked for growing his agency, working with brands like AT&T, Hitachi, Lotus Cars, and eventually lead to selling his agency.
Gabrielle Chipeur from the Well Paid Creative has a cool system for generating more referrals from clients. You’ll learn how to build your referrals, get better clients and make the most out of the ones you already have.
Gabrielle Chipeur has spent the last 16 years at the crossroads of design, technology and online education, owning her own freelance business for the last 11 years.
After struggling for six years juggling small children, client projects and a pesky need for sleep, she transformed her business to be highly profitable (and even more fun!)
Between her book “Secret Weapon” and her podcast The Well-Paid Creative, she’s made it her mission to stamp out the starving artist stereotype and teach other creative professionals how they can love their work again, attract the best clients and charge what they’re worth.
Want to create amazing experiences for your clients? Taylor McMaster from Dot and Company is here to share how you can do just that. You’ll learn what kind of things you can do to delight your clients, how to turn that into a process and how to hire amazing account managers.
A self-starter, Taylor knew she wanted to own a Digital Marketing Business — leading her to her true passion, Client Account Management.
Soon, Taylor knew this was a service every agency needed— full-service Account Managers who acted as a liaison between agency owners and clients.
Now, Taylor leads a team of Client Account Managers through DOT & Company, training the CAMs to work with different agencies so that agency owners can focus on scaling their business while DOT takes care of clients. We make them feel su
If LinkedIn seems like old news, Nicole Osbourne is here to share how you can make it awesome. It can actually be fun, and a great source for new, ideal clients.
In this interview you’ll learn how to create your personal brand, what you should include on your profile and how to build your network without being a spammy douche.
Nicole Osborne was just voted one of 2021’s Top 30 Marketers that Inspire by MarketEd.Live, along with the likes of Rand Fishkin, Seth Godin, and Andrew Davis.
A brand and marketing coach for digital agency owners, she’s based in London, but is originally from Eastern Germany (and yes, she loves The Hoff).
With her fun Wunderstars coaching programme, Nicole uses her 20+ years of marketing experience to help busy agency founders streamline their marketing efforts and fast track their social media results with stand-out branding and persuasive storytelling across their digital channels.
Kenny Schumacher has built and sold multiple productized services. In this interview you’ll learn what roles he delegated first, and how he was eventually able to remove himself from the business.
I graduated college in 2016 with finance and accounting degrees. Shortly after college, I founded an Instagram marketing SaaS that I sold in 2018. I then founded a flat rate graphic design company, Delesign, which grew to over 60 on the team before selling the business in April 2021. Today I'm focusing my time on 2 startups, real estate, crypto, and consulting.
Samar Owais has chosen to stay small instead of growing an agency. For some people, the idea of running an agency just isn’t for them – and that’s OK. In this episode, you’ll learn how Samar has grown her business, how to network with Twitter, and what she is doing to scale.
Samar is an email conversion strategist for SaaS and eCommerce brands. She's helped companies like Hubspot, Drip, and Pinterest as well as numerous ecommerce brands increase conversions, retain customers, and fix the money-leaking gaps in their emails.
She's the founder of the Emails Done Right newsletter where she picks an email fight every Wednesday and creator of the eCommerce Email Bootcamp where she teaches the ins and outs of email strategy to copywriters looking to break into the e-commerce email world.
User testing can dramatically increase your website conversions. It’s also a service that you could roll into your higher tier website maintenance plans. Quinn Zeda from Conversion Crimes joins the show for an amazing, insightful conversation on user testing.
Learn how to run tests, how to recruit testers, how to interpret the results and more.
Founder & CEO of Conversion Crimes – making user testing the next big thing. Going to war against a/b testing. Ex-agency Zeda Labs helping 1M+ biz scale.
This episode was going to be called “WTF is Information Architecture,” but that would have probably made you tune out. I asked my friend Jo Minney to come on the show to answer exactly that question. She has an amazing process for planning websites that I found extremely interesting. It’s a professional way to plan that gets your client involved, so you get more buy-in.
It’s a long one, but a good one for anyone involved in building websites, especially if you build websites for larger organizations.
Jo Minney is a small business founder and web developer based (for now) in Perth, Western Australia. She is passionate about UX, data-driven decision making, cats and travel – not necessarily in that order. She's also an avid maker, from 3D printing to sewing to woodworking, and loves combining technology and creativity to make cool stuff.
In her non-existent free time, Jo consults with the federally funded Digital Solutions program providing accessible advice and training to Aussie small business owners. She is also an ambassador for She Codes Australia, a not for profit organisation aiming at making tech jobs more accessible for women. Jo is also an international conference speaker, and sits on the judging panel for the 2021 Women in Tech WA Awards.
She is easily recognisable by her bright purple hair and dorky glasses. You can find her on Facebook in the Perth WordPress Community group or Women who WordPress group (both of which she manages), or at the Perth WordPress meetup.
Do you dread hiring people? It can be such a time consuming process. But in this episode, you’ll learn how to create a simple, semi-automated process that helps you find the best candidates fast. Andy Cabasso from Postaga shares his process – the strategy, places to look for candidates, and tools to use.
Andy Cabasso is a digital marketing professional, speaker, and lawyer. He is the co-founder of Postaga, an all-in-one platform for link building and email outreach. Prior to Postaga, he started, grew, and then successfully sold a digital marketing agency.
What do clients look for in an agency? Foti from Growth Mentor joins the show for a casual chat about the good, bad and ugly experiences he’s had working with agencies. You’ll get some ideas on how you can stand out, and how to put your potential clients' mind at ease and overcome objections.
This one is a little different from a typical episode. Foti doesn’t work directly with agencies – it’s just a chat that might help understand the minds of your potential clients.
Foti is the VP of Growth at EuroVPS and also the founder of GrowthMentor. He graduated with a degree in finance from CASS University in London in 2007 but quickly pivoted into digital marketing a year later as the first non-engineer hire at the managed hosting provider, EuroVPS.
Within three years of joining, he helped EuroVPS more than triple MRR from €30k to €90k and along the way accidentally stumbled on a highly effective way to upskill himself in the art of growth.
He would jump on adhoc calls with other more experienced growth marketers and get 1:1 feedback on what he was working on. This was what inspired him to create GrowthMentor, a curated community where founders and marketers can book 1:1 calls with vetted growth marketing and startup mentors for on-demand advice.
Since GrowthMentor's launch in 2018, over 12,000 calls have been booked on the platform to date.
The GrowthMentor platform helps entrepreneurs and marketers overcome the feeling of indecisiveness by curating a community of vetted growth marketing and startup professionals that genuinely enjoy helping other people (via mentorship) to avoid some of the early mistakes they made during their growth journeys.
