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Podcast

040 – Selling higher ticket projects with Kim Barrett

By James | March 20, 2019

Kim Barrett from Your Social Voice has been able to work up to selling higher-priced marketing packages to his clients. A big part of that is being able to properly communicate the value to clients. Another big part is developing the confidence to charge more. We chat about both these and more in today’s interview. … Read more

039 – Building your team with Damian Papworth

By James | March 13, 2019

When it comes to growing a team for your digital agency, there are many ways to go about it. Damian Papworth has been through this process and shares his tips for building your team. Whether you’re freelancing and want to make your first hire, or already have a team and want to expand, there’s something … Read more

038 – Crafting WordPress maintenance plans with Brad Morrison

By James | March 6, 2019

Brad Morrison runs GoWP – a white label WordPress maintenance service. They’ve got this down to an art, so who better to come on to talk about crafting your maintenance plans In part one of this interview, you’ll learn about what to include in your WordPress maintenance plan – and what you might consider value … Read more

037 – Raising your prices with Christine Thatcher and Corey Dodd

By James | February 27, 2019

Pricing is a difficult topic, and one of the most common questions that come up in our community. Christine Thatcher (Designing To Delight) and Corey Dodd (Elk Creative) join me on the first Agency Highway panel to discuss how you can raise your prices. We dig into actual methods and tactics, as well as how … Read more

036 – Building a brand for your agency with Ryker Taylor

By James | February 20, 2019

Building a brand takes time, energy and dedication… but it helps you attract clients and more importantly… the RIGHT clients. Ryker Taylor and I talk about: The importance of your brand How he has branded his agency A framework that you can follow to create your own C.U.E. Clarity – Finding a path and seeing … Read more

035 – 6 systems to productize your agency with Lee Goff

By James | February 13, 2019

In this you’ll learn about the 6 steps to productize your agency. Productization has so many benefits which I’ll pretty much just let Lee talk about as he’s the expert here, but I remember reading the Built to Sell book which really sold me on productization. The story follows a fictitious graphic design company that … Read more