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Podcast

106 – Metrics to track with Michael Wark

By James | July 29, 2020

Michael Wark from Bean Ninjas joins the show to talk numbers, profitability and team culture. There were a lot of nuggets in here including what numbers to track, how to get your cash flow in order and maintaining culture in a remote work environment.  Resources mentioned in the episode Search console reporting dashboardPricing websitesRaising your … Read more

105 – Creating a portfolio that actually converts with Preston Lee

By James | July 22, 2020

Many agency portfolios end up as a dumping ground for previous projects. In this interview, Preston Lee from Millo.co describes how you can create a portfolio that prospects actually want to look at and that helps convert them to clients. Resources mentioned in the episode Honeybook post on optimizing your portfolio The questions James asks … Read more

104 – Using content to get better clients with Martin Huntbach

By James | July 15, 2020

Martin Huntbach from Jammy Digital looks at content in a different way than most agencies. In their agency, content is used as a client filter. Content helps set client expectations and helps clients self-select if they are a good fit. This means they tend to get better clients that are a joy to work with.  … Read more

103 – A productized agency journey with Brian Casel

By James | July 8, 2020

Brian Casel has built a productized agency that only requires 2-3 hours of his work each week. In this interview you’ll learn how he transitioned from a traditional agency into a productized service and ultimately built his SaaS product, ProcessKit.  Resources mentioned in the episode AudienceOps – blog content productized service ProcessKit Process automation for … Read more

102 – Automated lead generation with Dan Englander

By James | July 1, 2020

Dan Englander from Sales Schema joins the show to talk about automated lead generation for digital agencies. If you’re thinking about outreach and are not sure how to make it work, or how to stand out from all the noise, this interview is for you. Resources mentioned in the episode Dan’s webinar on crisis prospecting … Read more

101 – Process as a service with Pip Meecham

By James | June 24, 2020

Pip Meecham creates organised goodness out of businesses that are a jumbled mess. This interview goes into some of the biggest mistakes people make when it comes to process, how you should look at improving your own processes and maybe even adding it as a service in your agency.  Resources mentioned in the episode ProjectBox … Read more