The Agency Highway Podcast

040 – Selling higher ticket projects with Kim Barrett

March 20, 2019 - 0 Comments

Kim Barrett from Your Social Voice has been able to work up to selling higher-priced marketing packages to his clients. A big part of that is being able to properly communicate the value to clients. Another big part is developing the confidence to charge more. We chat about both these and more in today’s interview. … Read more

039 – Building your team with Damian Papworth

March 13, 2019 - 0 Comments

When it comes to growing a team for your digital agency, there are many ways to go about it. Damian Papworth has been through this process and shares his tips for building your team. Whether you’re freelancing and want to make your first hire, or already have a team and want to expand, there’s something … Read more

038 – Crafting WordPress maintenance plans with Brad Morrison

March 6, 2019 - 0 Comments

Brad Morrison runs GoWP – a white label WordPress maintenance service. They’ve got this down to an art, so who better to come on to talk about crafting your maintenance plans In part one of this interview, you’ll learn about what to include in your WordPress maintenance plan – and what you might consider value … Read more

037 – Raising your prices with Christine Thatcher and Corey Dodd

February 27, 2019 - 0 Comments

Pricing is a difficult topic, and one of the most common questions that come up in our community. Christine Thatcher (Designing To Delight) and Corey Dodd (Elk Creative) join me on the first Agency Highway panel to discuss how you can raise your prices. We dig into actual methods and tactics, as well as how … Read more

036 – Building a brand for your agency with Ryker Taylor

February 20, 2019 - 0 Comments

Building a brand takes time, energy and dedication… but it helps you attract clients and more importantly… the RIGHT clients. Ryker Taylor and I talk about: The importance of your brand How he has branded his agency A framework that you can follow to create your own C.U.E. Clarity – Finding a path and seeing … Read more

035 – 6 systems to productize your agency with Lee Goff

February 13, 2019 - 0 Comments

In this you’ll learn about the 6 steps to productize your agency. Productization has so many benefits which I’ll pretty much just let Lee talk about as he’s the expert here, but I remember reading the Built to Sell book which really sold me on productization. The story follows a fictitious graphic design company that … Read more

034 – Growing beyond $1M with Brent Weaver

February 6, 2019 - 0 Comments

Brent Weaver is from UGURUS, a coaching company for agencies that teaches you how to attract leads, win bigger deals and scale your business. Prior to that he grew an agency which he went on to sell. For some of us that is the dream. Brent drops some absolute gold in this chat. My favourite … Read more

033 – Client onboarding and communication with Erin Flynn

January 30, 2019 - 0 Comments

Erin is basically royalty of the client onboarding and communication world. If you’ve heard people talking about an “intro packet”, I’m pretty sure she coined that term… These are some of the most neglected parts of the agency process for anything – websites, design, marketing, whatever I heard a quote that if a client ever … Read more

032 – Benefits of specialisation with Sara Dunn

January 23, 2019 - 0 Comments

Sara Dunn is a web designer who not only specialised into an industry vertical, but even a specific service that she loved. That resulted in more leads, easier delegation, better processes and higher revenue per hour through repeated work. In other words… the things we all want. We chat about how she got to this … Read more

031 – Scalable leads with promoted content with Daniel Daines-Hutt

January 16, 2019 - 0 Comments

This is one of the most actionable episodes to date. It gets a little bit technical, but I’m telling you, it’s worth it. I have a bunch of notes from this chat with Daniel that I plan on implementing in our business. Daniel Daines-Hutt from Amp My Content digs into a scalable, simple way to … Read more